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A single DDoS attack can cost a company more than $400,000

July 8, 2015

According to the results of a study conducted by Kaspersky Lab and B2B International, a DDoS attack on a company’s online resources might cause considerable losses – with average figures ranging from $52,000 to $444,000 depending on the size of the company

According to the results of astudyconducted by Kaspersky Lab and B2B International, a DDoS attack on a company’s online resources might cause considerable losses – with average figures ranging from $52,000 to $444,000 depending on the size of the company. For many organizations these expenses have a serious impact on the balance sheet as well as harming the company’s reputation due to loss of access to online resources for partners and customers. 

The total costs reflect several problems that companies face after a DDoS incident. According to the study, 61% of DDoS victims temporarily lost access to critical business information; 38% of companies were unable to carry out their core business; 33% of respondents reported the loss of business opportunities and contracts. In addition, in 29% of DDoS incidents a successful attack had a negative impact on the company’s credit rating while in 26% of cases it prompted an increase in insurance premiums.

The experts included the costs of remediating the consequences of an incident when calculating the average sum. For example, 65% of companies consulted with IT security specialists, 49% of firms paid to modify their IT infrastructure, 46% of victims had to turn to their lawyers and 41% turned to risk managers. And these are only the most common expenses. Information about DDoS attacks and subsequent disruption to the business often becomes public, adding to the risks. 38% of companies suffered reputational loss as a result of a DDoS attack, and almost one in three affected organizations had to seek the assistance of corporate image consultants.

“A successful DDoS attack can damage business-critical services, leading to serious consequences for the company. For example, the recent attacks on UAE banking websites during the busiest time at the end of the month. Another example  is the attacks on Scandinavian banks earlier this year (in particular, on the FinnishOP Pohjola Group) caused a few days of disruption to online services and also interrupted the processing of bank card transactions, a frequent problem in cases like this. That’s why companies today must consider DDoS protection as an integral part of their overall IT security policy. It’s just as important as protecting against malware, targeted attacks, data leak and the like,” said Eugene Vigovsky, Head of Kaspersky DDoS Protection, Kaspersky Lab. 

Kaspersky Lab technology provides continuous access to its clients’ online resources even during complex, lengthy and previously unknown types of DDoS attacks. Kaspersky DDoS Protection switches client traffic to Kaspersky Lab cleaning centers for the duration of the attack, filtering malicious traffic so that the client only receives legitimate requests. This prevents infrastructure and services from being overloaded.

Read more about Kaspersky DDoS Protection at the company’s website.

A single DDoS attack can cost a company more than $400,000

According to the results of a study conducted by Kaspersky Lab and B2B International, a DDoS attack on a company’s online resources might cause considerable losses – with average figures ranging from $52,000 to $444,000 depending on the size of the company
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About Kaspersky

Kaspersky is a global cybersecurity and digital privacy company founded in 1997. Innovating the industry with a Cyber Immunity approach, Kaspersky safeguards consumers, businesses, critical infrastructure, and governments from cyberthreats, with over a billion devices protected to date.

Kaspersky ensures Cybersecurity True to Business, focusing on providing clear outcomes, protecting revenue, easing workloads and preventing downtime. Kaspersky’s deep threat intelligence and security expertise is constantly transforming into innovative solutions and services for organizations of every size, from small businesses to large enterprises, combining proven AI-driven protection technologies with simple management and expert support.

Recognized in independent tests and trusted by millions of individuals worldwide and nearly 200,000 organizations, Kaspersky helps detect threats earlier, respond faster and operate with greater confidence and freedom, protecting what matters most to our clients. Learn more at www.kaspersky.com.

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